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Wilcox & Associates, LLC | Fort Wayne, IN
 

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This year, on Fridays, Dave talks about the attitude, behavior, and techniques of successful sales managers as he shares his thoughts on the 49 Sandler Rules for Sales Leaders.

Listen Time: 9 Minutes

This strategy involves face-to-face contact with people you already know, and thus isn’t technically an example of digital prospecting. Even so, it’s a best practice we use and have coached others to use as a means of generating substantially larger numbers of referrals via LinkedIn.

Read Time: 3 Minutes

Have you ever noticed that sometimes a rookie sales person with no product knowledge will outperform the tenured sales person in the same company? Product knowledge can be a dangerous thing.  In this post, we explore how being a know-it-all can kill sales and instead how 'dummying up' can be rewarding. 

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This is a truly amazing period of history for sales professionals. The information tools that help us to identify, connect with, and sustain ongoing relationships with buyers are more powerful than ever, and they allow us to do things few could have imagined just a few years ago. But there's a challenge we all face: We mustn't let the extraordinary technology we now have blind us to the importance of having a clear sales process.

Read Time: 8 Minutes

Hamish Knox, Sandler trainer from Calgary and two-time author, shows you how to succeed at overcoming common objections in the negotiation process with the attitudes, behaviors, and techniques needed to be more successful in sales. Get the best practices collected from around the world for overcoming these common negotiating tactics.

Listen Time: 21 Minutes

Joel Kaczmarek, Sandler trainer, shows you how to succeed at gratitude loop with the attitudes, behaviors, and techniques needed to be more successful in sales. Get the best practices collected from around the world for being more grateful and happy with your success.

Listen Time: 28 Minutes

David Mattson, President and CEO of Sandler Training and 6-Time Best-Selling Author, talks about his fifth book, Sandler Rules for Sales Leaders. The book is on sale here, as well as, the companion video course.

Listen Time: 12 Minutes

SMART Goal Setting with Mike Crandall: Mike Crandall, Sandler Trainer from OK, and Mike Montague, VP of Online Learning discuss SMART goal setting strategies.

Watch Time: 56 Minutes

Learn how the Sandler Enterprise Selling Program can help you win, grow, and retain enterprise accounts from Vice President of Sandler Enterprise Selling, Brian Sullivan. 

Watch Time: 3 Minutes

Let’s start by talking about the elephant in the room: Cold calling is almost every salesperson’s least favorite topic. In fact, the only two groups who like the idea of cold calling are those who have never done it and sales managers.

Read Time: 6 Minutes